USS Midway

Social Media Login and BLE Location Services Bring New Value to Wi-Fi

The most visited historic naval ship in the world, sitting 220 feet high with a four-acre flight deck all surrounded by 64,000 tons of steel, the USS Midway Museum was Wi-Fi’s worst nightmare. Signals would suddenly drop off, performance was erratic and some areas just couldn’t be supported.

“I can’t think of a worse environment for wireless,” said Joe Gursky, IT Director at the USS Midway Museum. “We were in a real bind because we needed ab industrial-strength Wi-Fi system that would also help us engage visitors and enhance their experience on the USS Midway. We just couldn’t maintain reliable signals and performance throughout the ship with our legacy Cisco infrastructure. It was a complete mess.”

The USS Midway Museum also wanted to use Bluetooth Low Energy (BLE) beacons to let visitors know where they were within the museum as well as push relevant locationaware content. Meanwhile, simplifying the user login experience and being able to gather detailed user demographics that could help the IT and Marketing staff enhance the visitor experience was high on the must have list.

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Requirements
  • Pervasive high-speed indoor/outdoor Wi-Fi for public access and museum applications
  • Support for thousands of concurrent clients
  • Integrated AP support for BLE
  • Rich user analytics and demographics
  • Wired switching options on APs
  • Simplified social media login for guests
Solution
  • Indoor ZoneFlex H500 802.11ac Wi-Fi wall switches
  • Indoor ZoneFlex R500 / R600 802.11ac APs for flight simulation systems
  • Outdoor Ruckus T300.391 sectorized 802.11ac APs
  • Redundant ZoneDirector controllers
Benefits
  • 3X increase in Wi-Fi signal strength and coverage, 4X improvement in performance
  • Support for hundreds of clients per AP
  • BLE support to support way finding and museum location applications
  • Simple social media login options for visitors
  • Rich users analytics through Purple Wi-Fi